I’m very lucky to work with directors who give me creative freedom, respect me and expect me to bring my own point of view to the realisation of their assignment. That is something I really enjoy and appreciate.
Together with director @jurajjanis, cinematographer @martinchlpik and agency @this_is_locco we created a series of unique mockumentary spots for @kauflandslovensko which I really like for their distinctive humour and marketing concept. The entire campaign is united by a simple musical theme that I composed specifically for each spot. At the same time as composing the music I created a sound design that supports the editing, accentuates the expressive camera movements and together with the music supports the surreal atmosphere. The clips were produced by @playground13_sk and @hitchhiker_films.